Why Car Dealerships Should be Using Email Marketing Consistently
Many automotive dealers fail to understand the power of consistent email marketing and just how profitable it can be. More often than not, your ‘list’ is made up entirely from people who have opted-in to receive emails from you by their own free will; as in,your list is made up of prospective buyers who have […]
Google Adwords vs. SEO: Which Is Better For Your Car Dealership?
Google is undoubtedly the king of online marketing. According to Forbes, SEO (Search Engine Optimization) will soon be an $80 billion industry; not surprisingly, the concept of ranking #1 for certain search terms is highly appealing and, mostly, free of cost. However, increased competition and constantly shifting algorithms makes SEO a tough nut to crack, […]
5 Facebook Ad Styles to Drive Car Dealership Customer Engagement
With over 2.23 billion monthly active users, Facebook is the holy grail for digital marketing. Businesses of all sizes have utilized the power of Facebook advertising to leverage their marketing efforts in a way that wasn’t possible before the age of the internet. The main benefit of all social media advertising is cost; never before […]